Just like with most publications, blogs should have Editorial Calendars. Why? Editorial calendars will do the following:
- Fulfill a requirement for the Blog assignment in my classes 🙂
- Help you realize the scope of your work on the Blog
- Keep you on track for deadlines
- (And once this class is over), Editorial Calendars help ensure that your readers are receiving fresh and relevant content on a regular basis.
To create your calendar, use the template provided: Blog Editorial Calendar Spring 2012. Be sure to see the second tab of the calendar for an example of a few weeks of what your calendar might look like. The more detail you include in your calendar, the better. Submit the calendar using BlackBoard.
- Be as specific as you possibly can in your descriptions for the posts. For example, rather than just saying TOW #1, type in the actual topic after you type TOW #1. With PR Connections, you can be general for now by indicating when you need to post them, but update the calendar for yourself when you choose the specific topics.
- For your Blog Comments, put in reminders to yourself to include a certain number of comments by specific dates.
- Though your blog has specific due dates for most posts, you can post them before they are due. Take a look at your OWN calendar, and schedule your blog writing so that it fits around other assignments and commitments.
- Include the due date for your entire blog.
- If it helps you, feel free to color-code this editorial calendar. Put TOWs in one color, PR Connections in another, etc.
- See 5 Benefits of an Editorial Calendar for additional tips.