These slides accompany a class discussion in COMM 2322 Public Relations Applications.  The textbook for the course is Public Relations: Strategies & Tactics by Wilcox & Cameron.


2 Responses to What is Public Relations? (Chapter 1)

  1. Public relations predates 1900 even though most books on pr say the modern version of pr began that year. Nothing begins in a vacuum. there were many important public relations strategies enacted prior to 1900 in various companies across the US.

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