For my PRCA 4330 Public Relations Research class:
Review an academic article on public relations that appears in a peer-reviewed journal. Your review is due by midnight on Tuesday, September 1. Recommended journals include (but aren’t limited to):
- Journal of Public Relations Research (via EBSCOhost in GALILEO)
- Public Relations Journal
- Public Relations Quarterly (via EBSCOhost in GALILEO)
- Public Relations Review (hard-copy only, at Zach Henderson Library)
Choose the article you will review by August 26 at class time, and reply with a comment to this blog post with your article choice. Use APA works cited style to tell me which article you will review.
Your 500-word minimum review could take the following form:
- What did you learn from reading the article?
- What surprised you in the article?
- What do you want to know more about, now that you’ve read the article?
It is acceptable to use first person for this review. Be sure to cite your source–in text as well as in your reference section–in proper APA format. (Using Citation Machine might be helpful.) This assignment is worth 100 of your 1000 points in PRCA 4330.
Turn this assignment in using GeorgiaVIEW by midnight on Tuesday, September 1. No hard copy is needed.
UPDATE: On her PRConnections blog, Purdue University’s Dr. Mihaela Vorvoreanu shares her tips for how to read a research article. This is a MUST read. See the PPT version of her blog post here at Public Relations Matters, also.
Questions? You know where to find me . . .
Photo Credit: http://www.flickr.com/photos/santos/1704875109/






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Fall, L., & Hughes, J. (2009). Reflections of perceptions: Measuring the effects public relations education has on non-majors’ attitudes toward the discipline. Public Relations Journal, 3(2), 1-20. Retrieved August 19, 2009, from http://auth.iweb.prsa.orgxmembernet/main/pdfpull.cfm?prcfile=6D-030203.pdf
(This format won’t allow spacing to be edited so as to truly conform to APA style citation)
Levy, R. N., (2007). PR triumphs in a bad economy. Public Relations Quarterly, Vol. 52, 28-31. Retrieved August 22, 2009, from
http://web.ebscohost.com.proxygsu-gso1.galileo.usg.edu/ehost/pdf?vid=6&hid=102&sid=b6d23cee-4c9f-41f5-abc4-d24ac87fa9c0%40sessionmgr104
Budd Jr., J. (2007, September). You never know until you try or how to make it big in pr. Public Relations Quarterly, 52(3), 45-46. Retrieved August 23, 2009, from http://web.ebscohost.com.proxygsu-gso1.galileo.usg.edu/ehost/detail?vid=1&hid=108&sid=3c1718a2-c6fd-4a5f-b506-66c0effa184d%40sessionmgr111&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&AN=35260715.
Marken, G. A., (2007). The Elements of Great Public Speaking: How to be Calm, Confident, Compelling. Public Relations Quarterly, 52(4), 2-3. Retrieved August 23, 2009, from http://web.ebscohost.com.proxygsu-gso1.galileo.usg.edu/ehost/detail?vid=4&hid=105&sid=62028570-b9f9-47ac-9b2c-973c21165cd0%40sessionmgr111&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&AN=38230339#db=bth&AN=38230339
Wakefield, R. (2008). Theory of International Public Relations, the Internet, and Activism: A Personal Reflection. Journal of Public Relations Research, 20(1), 138-157. Retrieved August 24, 2009.
http://web.ebscohost.com/ehost/pdf?vid=7&hid=102&sid=15c9b89e-318b-4fa8-8689-9f64fcbbc5e1%40replicon103
Marken, G.A., (2007). Will Public Relations be a Profession by 2010? Public Relations Quarterly, Vol.52, 34-37. Retrieved August 24, 2009, from
http://web.ebscohost.com.proxygsu-gso1.galileo.usg.edu/ehost/detail?vid=4&hid=102&sid=68c6d236-1c56-40cd-8391-12a0e8eeb14f%40replicon103&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&AN=38230409
Hopwood, M. K., (2005). Applying the public relations function to the business of sport. International Journal of Sports Marketing, 174(15), 6-3. Retrieved August 25, 2009, from http://wf2dnvr9.webfeat.org/xXtfM1908/url=http://content.ebscohost.com/pdf18_21/pdf/2005/1E17/01Apr05/20997267.pdf?T=P&P=AN&K=20997267&S=R&D=a9h&EbscoContent=dGJyMNLr40SeqLM4v%2BvlOLCmrlGep7BSsqa4SrOWxWXS&ContentCustomer=dGJyMOXp7Um549%2BB7LHjgfLt8QAA
Hooghiemstra, R. (2000, September). Corporate Communication and Impression Management — New Perspectives Why Companies Engage in Corporate Social Reporting. Journal of Business Ethics, 27(1/2), 55-68. Retrieved August 25, 2009, from Business Source Complete database.
Ignore/delete the previous post:
Kiousis, S., Popescu, C., & Mitrook, M. (2007, April). Understanding Influence on Corporate Reputation: An Examination of Public Relations Efforts, Media Coverage, Public Opinion, and Financial Performance From an Agenda-Building and Agenda-Setting Perspective. Journal of Public Relations Research, 19(2), 147-165. Retrieved August 25, 2009, doi:10.1080/10627260701290661
Marken, G.A. (2007). Social media… The hunted can become the hunter. Public Relations Quarterly, 52(4), 9-12. Retrieved August 25, 2009, from http://web.ebscohost.com.proxygsu-gso1.galileo.usg.edu/ehost/results?vid=2&hid=108&sid=993b804a-c93e-4ce5-87ac-b2893514bd66%40sessionmgr111&bquery=((jn+%22Public+Relations+Quarterly%22)+and+ft+y)&bdata=JmRiPWJ0aCZ0eXBlPTAmc2l0ZT1laG9zdC1saXZl
Fisher, D. & Vilas, S. (2000). Power networking: 59 secrets for personal and professional success. Public Relations Quarterly, 46(3).
Marken, G. A. (2007). will Public relations be a profession by 2010?. Public relations quarterly, 52(4), 34-37. retrieved August 25, 2009 from http://web.ebscohost.com/ehost/detail?vid=4&hid=6&sid=8a2534c0-b051-41fe-a9a9-0646423a2888%40sessionmgr4&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&AN=38230409#db=bth&AN=38230409
Here is the citation for my article Professor Nixon.
McCleneghan, J. (2007, December). The PR Counselor vs. PR Executive: What Skill Sets Divide Them?. Public Relations Quarterly, 52(4), 15-17. Retrieved August 25, 2009, from Business Source Complete database.
This is my article:
Patterson, S. A. (2009).Examining the role of women in the development of public relations. Public Relations Journal, 3(1), 1-18. Retrieved August 25, 2009, from http://www.prsa.org/prjournal/winter09.html
Fall, L., & Hughes, J. (2009). Reflections of perceptions: Measuring the effects public relations education has on non-majors’ attitudes toward the discipline. Public Relations Journal, 3(2), 1-20. Retrieved August 19, 2009, from http://auth.iweb.prsa.orgxmembernet/main/pdfpull.cfm?prcfile=6D-030203.pdf
Springston, J. K., & Lariscy, R. A. (2005). Public relations effectiveness in public health institutions. Journal of Health & Human Services Administrations, 28, 218-245. Retrieved August 25, 2009 from http://web.ebscohost.com/ehost/pdf?vid=32&hid=7&sid=051193aa-7a96-4849-aa59-d928999d2ec1%40sessionmgr10
Wise, Kurt. (2005). The Importance of Writing Skills. Public Relations Quarterly, 50, 2, 37-48. Retrieve August 26, 2009 from http://web.ebscohost.com/ehost/results?vid=2&hid=104&sid=4177ba9d-3572-4127-a77b-fde4081b8ba9%40sessionmgr104&bquery=%28JN+%22Public+Relations+Quarterly%22+and+DT+20050601%29&bdata=JmRiPWJ0aCZ0eXBlPTAmc2l0ZT1laG9zdC1saXZl
Marken, G. (2007, December). You’ve Got to Be Believed to Be Heard. Public Relations Quarterly, 52(4), 2-2. Retrieved August 26, 2009, from Business Source Complete database.
Retrieved August 26, 2009 from http://web.ebscohost.com/ehost/pdf?vid=4&hid=9&sid=ff0af853-584a-46e0-bdd1-fe875b323b80%40sessionmgr10
Marken, G. (2007, September). The New Communications Tools… Listening, Helping. Public Relations Quarterly, 52(3), 21-23. Retrieved August 26, 2009, from Business Source Complete database.
Also drew an oval that I took to be a rock and closely spaced parallel lines slanting up to the right. ,