Public Relations Research Final Exam

New pens and crochet-in-progress by hddod.PRCA 4330 Students

For your final exam in Public Relations Research, we’ll do something a little non-traditional. Create a list of the five most important things that public relations students need to know about conducting research, and explain why these things are important. Be sure to touch on a variety of the topics we covered in our PRCA 4330; the only required topic to discuss is the role of ethics in PR research. This exam (as noted on your syllabus) is worth 15% of your grade in the class.

Format (your choice)

  • Create a PowerPoint & upload it to SlideShare (should have at least 7 slides, with detailed notes in the Notes panel)
  • Create a podcast (audio recording) using Utterli (should be ~5-10 minutes long)
  • Create a video & upload it to YouTube (should be ~5-10 minutes long)
  • Write a blog post of ~500 words
  • Write a traditional paper and post it in GeorgiaVIEW as an attachment to the Final Exam assignment

DUE: No later than Wednesday, December 9 at 5pm. Reply to this blog post with a hyperlink to where I’ll find your final exam. (My preference is for you to embed it in your own blog.) Remember, if I can’t find it, I can’t grade it.


This entry was posted on Tuesday, November 24th, 2009 at 9:08 am and is filed under Nixon's Classes, PRCA 4330, public relations. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

29 Responses to “Public Relations Research Final Exam”

  1. uberVU - social comments Says:

    Social comments and analytics for this post…

    This post was mentioned on Twitter by barbaranixon: [Blog]: Public Relations Research Final Exam http://bit.ly/5thiz7...

  2. James Kicklighter Says:

    http://jameskicklighter.wordpress.com/2009/11/24/public-relations-research-advice-from-this-semester/

  3. AndreaGenevieve Says:

    Barbara,

    This is such a great idea I would love to see more educators use this method for a final exam. Students learn different in different ways and to be able to allow them to show you in a medium of their choice, is brilliant! It’s inspired me to write a blog post about it even- great idea!

    ~Andrea

  4. Micaela Carter Says:

    I will be creating a video for my final and uploading it to my blog.

  5. Public Relations Final Exam Requires Use of Social Media | BFG Blog Says:

    [...] Nixon, a public relations professor at Georgia Southern University, recently posted instructions for completing the final exam for her PRCA 4330 students. Students were asked to create a list of the five most important things [...]

  6. Kacie Whigham Says:

    My final can be found on my blog: http://kdwhigham.wordpress.com/2009/12/02/5-pr-research-tips/

  7. Marie Walker Says:

    My final is in the form of a PowerPoint presentation and it can be found on SlideShare at: http://www.slideshare.net/marielorelei/research-final

  8. Lindsey Townson Says:

    You can view my final on my blog:

    http://sportspr.wordpress.com/2009/12/06/advice-for-pr-students/

  9. PR Research Final Exam « AllieSchlumper's Blog Says:

    [...] like to look back to see what I have learned in each one of my classes. For my PR Research final in Barbara Nixon’s class, I will make a list of the five most important things that PR students need to know about [...]

  10. Allie Schlumper Says:

    My final is located on my blog:

    http://allieschlumper.wordpress.com/2009/12/07/pr-research-final-exam/

  11. Jayme Stroud Says:

    here’s where you can find my research final…i think i’m doing a pp
    http://jstroud86.wordpress.com/2009/12/07/words-of-wisdom/

  12. Maranda Butler Says:

    My final can be located at my blog “The Maranda Rights”

    http://marandab.wordpress.com/

  13. Jessica Cameron Says:

    My final exam is located at
    http://jcam19.wordpress.com/2009/12/08/what-pr-students-should-know-about-research/

  14. Natalia Daies Says:

    Blog:
    http://ndaies.wordpress.com/2009/12/09/defeating-the-umms/

    Direct Link to Podcast: http://sotalprresearch.mypodcast.com/2009/12/Talias_PR_Research-264935.html

  15. Brittany Herrington Says:

    Here is my final located on my blog, you can also find it on SlideShare at

    http://www.slideshare.net/nicole921/brittanys-top-5-on-conducting-research

  16. Brittany Herrington Says:

    I might have uploaded that wrong???

    http://brittanyh921.wordpress.com/

  17. Evan Floyd Says:

    my final is located on my blog at

    http://efloyd12.wordpress.com

  18. Mikinzie Stuart (Mikinzie) « Public Relations Matters » Blog Archive » Public Rel... « Chat Catcher Says:

    [...] 2009-12-09T09:48:27  I wish more #PR professors did this! I'm taking multi-choice exam Mon :P RT @BarbaraNixon: non-traditional final exam [link to post] [...]

  19. Victoria Greene Says:

    http://www.slideshare.net/secret/HAhXTI3ba69ABE

  20. Barbara B. Nixon (barbaranixon) « Public Relations Matters » Blog Archive » Public Rel... « Chat Catcher Says:

    [...] 2009-12-09T11:33:48  Really enjoying reading my #PRCA4330 students' non-traditional final exams. See what they learned at [link to post] [...]

  21. Evelyn Saunders Says:

    My final is a ppt uploaded on SlideShare:
    http://www.slideshare.net/evelynsaunders/evelyn-saunders-prca-4330final

  22. Amy Gemmel Says:

    You can find my final on my blog:
    http://agemmel.wordpress.com/2009/12/08/yes-this-will-be-group-work-advice-for-pr-research-students/

    Thanks!

  23. Emily Roche Says:

    http://www.slideshare.net/eroche1/powerpoint-emily-roche

  24. Sheila Cost Says:

    My final is posted on my Blog at :http://scost1-publicrelations.blogspot.com/

  25. S. MeShae Hankerson Says:

    My final is on my blog at meshae.wordpress.com. “5 Steps to Mastering PR Research”

  26. Rowena Briones (RLBriones) « Public Relations Matters » Blog Archive » Public Rel... « Chat Catcher Says:

    [...] I like this final exam by @BarbaraNixon – very hands-on: [link to post] [...]

  27. Mikinzie Stuart (Mikinzie) « Public Relations Matters » Blog Archive » Public Rel... « Chat Catcher Says:

    [...] @BarbaraNixon Had great "SM final exam" discussed on her blog [link to post] [...]

  28. Barbara B. Nixon (barbaranixon) « Public Relations Matters » Blog Archive » Public Rel... « Chat Catcher Says:

    [...] forgot about that! RT @Mikinzie: @BarbaraNixon Had great "SM final exam" discussed on her blog [link to post] [...]

  29. Michele Lorito-Chase (ghostexecutive) « Public Relations Matters » Blog Archive » Public Rel... « Chat Catcher Says:

    [...] 2010-01-18T12:48:07  Public Relations Matters » Blog Archive » Public Relations Research Final Exam [link to post] [...]

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