Together, we (the students and I) will create the final exam for the PRCA 3331 class at Georgia Southern. In class on Monday, students will choose which topic areas to write questions about. Each student will write at least five questions total, from at least three different topic areas.
For your final project in PRCA 3331, you are analyzing a Fortune 500 company. The project is due by midnight on Tuesday, December 2.
Here are some important last minute reminders:
Review the grading rubric to ensure that you’re doing everything you need to for the project. (And I’ll even provide 10 bonus points if you print and complete the rubric by circling how you’d grade yourself in each area and bring it to class on Monday, Dec. 1. You can assess the project based on its current, not final, state.)
If you are doing the blog version:
Respond to this blog post with a comment that includes the name of your Fortune 500 company and the URL to the “table of contents” page for your project. This is the ONLY way I will know where to look for your project.
Have a friend using a different computer check all the hyperlinks to be sure they work.
If you’ve pasted from Word into WordPress, ensure that no odd code came along with your words.
Proofread carefully. Use WordPress’ spell checker, but don’t rely on it exclusively.
Yours to share or print or email, but please don’t sell it or change it.
Not only is there a juicy insight on every page, but I’m comfortable saying it’s the best designed PDF I’ve ever seen, worth making into a template for your next project.
As a project for Georgia Southern University’s PRCA 3339, you have two choices. You can create a brochure using InDesign as we originally discussed in the class. OR, you can add several postings to your blog that relate to the content of our PR Publications class. Please let me know your decision about the assignment by Monday, November 10, at midnight. (Comment on this post to let me know.) If I don’t hear from you, I’ll assume that you’re doing the brochure as originally planned.
The Blog Assignment
Write & publish at least three postings of 200 words or more between now and the due date of November 21 at midnight.
The topics of your postings can range from using InDesign, using typography, choosing the best kind of paper, taking effective photos, storing photos online, pricing the printing of your publication using online sources, or any other topic related to public relations publications.
The postings need to be your original work (don’t copy and paste from another website or blog). If you use info from another site, be sure to cite your source. (No APA Style needed for this citation; you can just hyperlink to the original source.)
In each posting, offer at least two hyperlinks to relevant sites.
Also, comment on at least two of your classmates blogs.
Write a five- to eight-page typed (double-spaced) paper that addresses the following topics. Cite specific examples wherever possible.
What are your three strongest points as a public communicator? (bullet point — no specific detail needed here)
What are three areas for improvement? (bullet point — no specific detail needed here)
Specifically, address the following on how, and how well, did you:
Introduce your speeches?
Clearly define and call out your central idea (thesis) statement for the audience?
Preview your speeches with a quick summary of the main points?
Organize your speeches? (methods, clarity)
Use transitions and signposts?
Establish and maintain eye contact with the audience?
Appear confident immediately before, during, and after speeches?
Use gestures effectively?
Avoid distracting mannerisms?
Use vocal variety?
Utilize PowerPoint and other AV?
Summarize your speeches at the end?
End speeches?
Adapt to the audience before and during the speeches?
Stick to the established time limits?
React as an audience member (listening to others’ speeches)?
Utilize library resources (including Galileo) while researching your speeches?
What did you learn about public speaking from your peers in this class? Make mention of at least three peers (by name) in your response. (Your peers will not see your responses, so you can feel free to use both positive and negative aspects of their speaking styles.)
Finally, include at least one well-developed paragraph on how you will take the skills you gained in this class and apply them to other college classes.
Include your outlines and speaking notes for each of your speeches this term. (Simply copy and paste them at the end of your paper.)
Want to listen to a Learning Journal from one of my students lastspring?
Develop a list of 10 Things We Should Know About _____ (your Fortune 500 company of choice)
The list can include anything that you found to be particularly interesting about your company.
At least one item on your list should revolve around career opportunities in corporate PR with the company.
Feel free to be creative with your title.
Create a PowerPoint presentation.
For the title slide, include the company logo and your name.
Rather than making bullet points of your things we should know, instead use photos to represent the ideas. (Please use some key words as titles on your slides, to help provide some context.)
One of the best places to find photos is in Flickr.
If you use photos that are not your own, include a photo credit at the bottom of the slide (like I did on this slide).
On the final slide, provide your contact information (name, blog URL, and perhaps your LinkedIn profile URL — please don’t show your phone number or e-mail address)
Embed your PowerPoint presentation in your blog (for 10 pts extra credit)
Save your presentation in PowerPoint 2003. (SlideShare does not yet support the newest release of PowerPoint.)
Go to SlideShare; join SlideShare if you haven’t already done so.