Informal Methods of Observing People

We’ll be We discussed discussing informal methods of observing people in today’s PRCA 4330 (PR Research) class.

Traits of a Good Interviewer

In class, we also brainstormed traits of a “good interviewer.” I combined the lists the class developed with a little crowdsourcing on Twitter, and here’s what we came up with:

good interviewer

 

NOTE: The video we watched in class was “The Science of Selling,” from Chapter 4 of The Persuaders, a Frontline series on PBS. Thanks to Corinne Weisgerber for the suggestion.

A College Student’s Recipe for Reading Research Articles

In Monday’s PRCA 4330 (PR Research) class, we are discussing using secondary and historical research. Purdue University’s Mihaela Vorvoreanu helps simplify this process in a recent post on her PRConnections blog.With her permission, I adapted her blog post to a PPT. If you download the PPT, you can see the relevant sections of her blog post in the Notes area.

What is research: Initial thoughts from PRCA 4330

In today’s PR Research class, we discussed the students’ perceptions of what research is. I captured the essence of their thoughts (meaning I typed *most* of what I heard them say) and made a word cloud of it using Wordle. The words they said most frequently showed up larger, as in most word clouds.

research wordle

At the end of the semester, we’ll check back and see if their thoughts about research have changed.

PRCA 4330 Article Review

For my PRCA 4330 Public Relations Research class:Reading Well by moriza.

Review an academic article on public relations that appears in a peer-reviewed journal. Your review is due by midnight on Tuesday, September 1. Recommended journals include (but aren’t limited to):

Choose the article you will review by August 26 at class time, and reply with a comment to this blog post with your article choice. Use APA works cited style to tell me which article you will review.

Your 500-word minimum review could take the following form:

  • What did you learn from reading the article?
  • What surprised you in the article?
  • What do you want to know more about, now that you’ve read the article?

It is acceptable to use first person for this review. Be sure to cite your source–in text as well as in your reference section–in proper APA format. (Using Citation Machine might be helpful.) This assignment is worth 100 of your 1000 points in PRCA 4330.

Turn this assignment in using GeorgiaVIEW by midnight on Tuesday,  September 1. No hard copy is needed.

UPDATE: On her PRConnections blog, Purdue University’s Dr. Mihaela Vorvoreanu shares her tips for how to read a research article. This is a MUST read. See the PPT version of her blog post here at Public Relations Matters, also.

Questions? You know where to find me . . .

Photo Credit: http://www.flickr.com/photos/santos/1704875109/