Ever forget to include an attachment when you sent an e-mail? I bet we all have. It can be frustrating at best and can help you lose a client at the worst.
Here’s my #1 tip that may help you avoid forgetting in the future:
Before you write anything in the message, attach the file.
I can’t tell you how many times I’ve used this little tip. Easy, no?
Tip #2: Write your Subject line AFTER you write the body of the email. That way it will be more representative of your substance.
Tip #3: Add the names in the TO and CC fields LAST!! That way, you can’t accidentally fire off an email that’s either half-cooked or half-cocked.
Amen Barbara. Oftentimes, when dealing with clients, small details can make a huge difference. Also, sometimes people forget to write subject lines for their messages and this could be as bad (or worst) than not including an attachment.
On my experience, these omissions raise red flags among clients regarding the professionalism of a PR practitioner.
I’ve often wished that email programs had a feature which detected if your message contained the words attached, attachment or similar then popped up a reminder if you sent it with no file attached.