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Wag the Dog :: A Critical Analysis (for PRCA 2330)

On Monday, February 16, before class,  your critical analysis of the movie Wag the Dog is due. You will need to answer the following questions as fully as possible. Questions can also be referenced in your book in Chapter 3.

Questions:

  • Of the three basic value orientations (discussed in Chapter 3 of your textbook), what basic value orientation does the PR practitioner embody? Provide at least one example.
  • According to the PRSA Code of Ethics, how is the PR practitioner unethical?
  • What is the logic behind the phrase Wag the Dog, and how is it relevant to the situation involved?
  • In your opinion, what positive or negative stereotypes has the PR practitioner confirmed in his role in this movie?

Additional Information:

  • If you paraphrase or quote another source, give credit to the original writer. (Not doing so is plagiarism, just like it would be in a traditional paper.)
  • Use hyperlinks in your blog post, where applicable.
  • Assign the category of Assignments to this post.
  • This assignment is worth 30 of the “Instructor Discretion” points in this class.
  • If you haven’t already done so, look at the Blogging Feedback: Take One that was posted on February 9 for more tips.
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PRCA 2330 :: Blogging Feedback, Take One

I feel good! by Pulpolux !!!.In my PRCA 2330 class, students have created their blogs and have started blogging. Here are some tips for them based on  me reading their One Week of Twitter posts.

Things Done Well

  • You wrote conversationally.
  • You spoke your minds.
  • You backed up your assertions with examples.

Things to Watch Out For

  • Typos: Avoid at all costs. 
  • Avoid LOL and other acronyms. (That’s fine for text messages and Twitter, but not for blog posts.)
  • Long paragraphs: Especially when writing for the web, it’s important to keep your paragraphs short. Long paragraphs are hard on the eye and make things much more challenging to read.
  • Create new Posts, not new Pages, for your assignments. (And if you already have your assignments on Pages, simply copy the text from the page, and add a new Post.)

Things to Try Next Time

  • When you mention a website, provide a hyperlink to the site.
  • Consider adding a complementary image to your posts. I tend to find the images I use at Flickr, using the CompFight service to find ones that are licensed for use through Creative Commons.

As always, if you have questions  . . .

barbara_is_listening