In the two years that I’ve been using Twitter, I’ve tried my best to get my PR students using Twitter, too. Most of them dutifully complete their One Week of Twitter assignment, then fade away when it’s no longer a requirement.  One week definitely isn’t enough time to “get Twitter,” but the classes I teach [...]

COMM 4333 & PRCA 3330 Students Only
Our One Week of Twitter assignment begins on Monday, February 15, and will end at midnight on February 22. Your blog post about this experience count as your Topic of the Week for Week Seven.
First, Learn a Bit About Twitter

Listen to Laura Fitton discuss Twitter for Business.
Listen to my [...]

In this short presentation, I share the four ways I benefit from using Twitter. Connect with me on Twitter, where you will find me as @BarbaraNixon.

Other than the four ways I mention in this video, are there other ways you have benefitted by using Twitter?

COMM 2322 Students Only
Our One Week of Twitter assignment begins on Thursday, January 28, and will end at midnight on February 4. Your blog post about this experience is due before class on February 9. It will count as your Topic of the Week for Week Five.
Setting Up Your Twitter Account

Go to Twitter. Click Get [...]

Take about an hour and watch “Twitter for Business,” a webinar led by Laura Fitton (author of Twitter for Dummies.) This webinar is part of Hubspot’s Inbound Marketing University, a series of 16 talks by people prominent in the social media space.
The slides from the presentation are below, in case you want to see them [...]

If you are a student in one of my classes this semester, please let me know your Twitter username using the form below. Fill this out even if you know that I am already following you. Loading…

Are you a public relations student (or recent grad) just getting started using Twitter? It’s usually best to test the waters a bit before you dive in. Try following some (or all) of these people or organizations in my Twitter Starter Pack for PR Students. They all have something in common: they tweet useful or [...]

Using the same social media tools that harmed them earlier this week (regarding the “Disgusting Domino’s People” YouTube video), Domino’s is fighting to earn back the public’s trust via YouTube and Twitter.
Here’s a video from Patrick Doyle, President, Domino’s U.S.A., responding to “video of (now former) Domino’s team members.” The original “disgusting video” is no longer available [...]

PRCA 2330 Students
Earlier this semester, you had the opportunity to try out Twitter and then write about your One Week of Twitter on your blogs. Some of you continued to use Twitter even after the assignment was over. Several have used Twitter as a way to connect with me personally (via direct messages).
Now you have [...]