Social Media for Up and Coming PR Practitioners

October 7th, 2008

The Georgia Southern University PRSSA invited me to give a presentation on social media this evening.  And here’s a link to the websites, blogs, etc., that I’m discussing: 
http://delicious.com/barbaranixon/GSU_PRSSA_links
Social Media For Up and Coming PR Practitioners

View SlideShare presentation or Upload your own. (tags: social media)

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Create Your Own Social Media Policy

October 7th, 2008

 
How do you use social media?

Melanie McBride, a Toronto based writer-aggregator of education, technology, media and culture, wrote:

“Despite the popularity and widespread adoption of social tools, there’s little agreement when it comes to matters of our individual terms of use. Without a collective social contract for social media, many of us are left wondering: How [...]

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The Conversation Prism

August 11th, 2008

Many thanks to Brian Solis & Jesse Thomas for creating The Conversation Prism, a wonderfully visual way to think about how we communicate using social media. According to Brian:
[The Conversation Prism] is a living, breathing representation of Social Media and will evolve as services and conversation channels emerge, fuse, and dissipate.
If a conversation takes place online [...]

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Chris Brogan Shares Links to 20 Free e-Books on Social Media

August 10th, 2008

Earlier this month, Chris Brogan, VP Strategy & Technology at CrossTech Media, shared 20 links to free e-books on social media. With Chris’ permission, I’ve reprinted his list below. Thanks Chris, and thanks to all the authors, for sharing this content with us.
 
 
 
 
 
 

The New Rules of Viral Marketing - David Meerman Scott
Marketing Apple - MarketingApple.com
Masters [...]

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Del.icio.us link for 2008-07-16

July 15th, 2008

50 Ways to use Social Media, listed by Objective
Chris Brogan, who continues to dazzle us with his thoughtful and helpful social media blog posts (I recommend subscribing to him) lists out “50 Ways Marketers Can use Social Media to Improve Their Marketing“. In twitter, Jon Burg suggests the lists c
(tags: socialmedia web2.0 ChrisBrogan)

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Del.icio.us links for 2008-07-09

July 8th, 2008

What Social Media Does Best | chrisbrogan.com
If you’re still looking for the best ways to explain to senior management or your team or your coworkers or your spouse what it is that social media does, why it’s different than the old way people used to use computers and the web, why people are giv
(tags: socialmedia)

Twitiquette [...]

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What the [bleep] is Social Media?

July 8th, 2008

Todd Defren sent a tweet a few days ago, pointing his followers to a great slide deck by Marta Z. Kagan. I’ll be sharing this presentation in my Public Speaking class on Thursday, and with my many public relations classes in the fall. This presentation is clear, fresh and fun!

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Del.icio.us links for 2008-07-08

July 7th, 2008

David Mullen’s blog
My goal is to help connect brands with their key customers in meaningful ways. That includes using traditional and non-traditional PR strategies and, when available, integrating PR efforts with offline advertising and digital campaigns to present clear, c
(tags: pr_blogs)

Making Connections - FriendFeed
A room for students in Prof. Barbara Nixon’s FYE 1220 class at [...]

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Sound Bites from the New Media Academic Summit 2008

July 4th, 2008

Edelman and PR Week hosted the New Media Academic Summit 08 last month in Chicago. It was a fantastic opportunity for public relations educators from around North America to learn how new media is being applied and measured in companies around the globe. Below are some of my favorite soundbites from the Summit. For an [...]

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Del.icio.us links for 2008-06-16

June 15th, 2008

Email checklist
Before you hit send on that next email, perhaps you should run down this list, just to be sure:
(tags: email etiquette sethgodin)

How to read a business book
A lot of people read business books in just the same way. They cruise through the case studies or the insights or examples and imagine what it would [...]

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