Del.icio.us link for 2008-07-13
July 12th, 2008
The Gobbeldygook Manifesto
So few marketing and PR people write well. Many of the thousands of Web sites I’ve analyzed over
the years and the hundred or so news releases I receive each week from well- meaning PR people
are laden with these gobbledygook adjectives. So I wanted t
(tags: PublicRelations newsrelease writing)
addthis_url = [...]
Del.icio.us links for 2008-05-31
May 30th, 2008
When resume inflation becomes bald-faced lying.
In the meantime, it’s only fair that any potential employer circulate a recruit’s resume around to people who can validate its contents. They might even consider looking that recruit in the eye and asking point blank, “Is everything in your resume
(tags: resume jobsearch)
Marketing. Millenials. Technology.
Welcome and hello! I’m a 21 [...]
News Release Pet Peeves
May 8th, 2008
On Twitter this evening, I noticed that Jeremy Pepper (host of Pop! PR Jots) had started a discussion about things that drive him crazy in news releases. The discussion started like this: “Press release pet peeves: For Immediate Release. Really!? Is that why you sent it out over the wire at that time? Or did [...]
