Together, we (the students and I) will create the final exam for the PRCA 3331 class at Georgia Southern. In class on Monday, students will choose which topic areas to write questions about. Each student will write at least five questions total, from at least three different topic areas.
Need some tips on writing multiple choice [...]

For your final project in PRCA 3331, you are analyzing a Fortune 500 company. The project is due by midnight on Tuesday, December 2.
Here are some important last minute reminders:

Review the grading rubric to ensure that you’re doing everything you need to for the project. (And I’ll even provide 10 bonus points if you print [...]

This morning, Michelle Naranjo sent out a tweet asking about protocol for unfollowing someone on Twitter.

That got me wondering . . . so I sent Michelle a direct message and asked if she’d mind if I posted a quick poll. And here it is: 

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addthis_title = ‘Twitter+%26%238220%3BUnfollowing%26%238221%3B+Protocol’;
addthis_pub [...]

My nine-year-old daughter Katey has been growing her hair for two years to donate to Locks of Love. Today was the day for the donation.

Find more videos like this on PROpenMic

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addthis_title = ‘Locks+of+Love’;
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If you recognized the title of this blog post, you must have already read Seth Godin’s newest book Tribes. And if not, what are you waiting for?
Seth has provided a free PDF Tribes Q&A book. As he says at his blog:

The Tribes Q&A ebook is here and it’s free

Dozens of volunteers, working together, put together [...]

Public Relations During Times Of Crisis
View SlideShare presentation or Upload your own. (tags: crisis relations)

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Not long ago, my PRCA 3339 (PR Publications) classes took a field trip to the Eagle Print Shop on the Georgia Southern University campus. Our goal was to learn how students in the PR program could work most effectively with the print shop, especially for their PR Pubs class and their PR Campaigns class. Here [...]

As a project for Georgia Southern University’s PRCA 3339, you have two choices. You can create a brochure using InDesign as we originally discussed in the class. OR, you can add several postings to your blog that relate to the content of our PR Publications class. Please let me know your decision about the assignment [...]

Develop a list of 10 Things We Should Know About _____ (your Fortune 500 company of choice)

The list can include anything that you found to be particularly interesting about your company.
At least one item on your list should revolve around career opportunities in corporate PR with the company.
Feel free to be creative with your title.

Create [...]

In September, my Corporate PR students at Georgia Southern University were given the One Week of Twitter Assignment. In October, they blogged about their experiences with Twitter. A Canadian educator who I’m connected with on Twitter read my post “One Week of Twitter :: Revisited,” commented on it, and coordinated a time with me to [...]