Communication for PR Practitioners
March 15th, 2010
In this week’s Public Relations Applications class, we are discussing communication for PR practitioners. Here are the slides I will use:
Communication for PR Practitioners
View more presentations from Barbara Nixon. (tags: communication public)
Public Relations Program Planning :: FAQs
March 4th, 2010
In my Public Relations Applications class, we’re discussing public relations program planning this week. Here are the slides I used:
Public Relations Program Planning
View more presentations from Barbara Nixon.
To see some of the notes I used for the presentation, visit SlideShare and download the presentation.
Writing a Personality Profile
March 3rd, 2010
For my PRCA 3330 and COMM 4333 classes:
Want to show your publics the human side of your organization?
Write a personality profile.
For this assignment, write a personality profile about someone associated with your client’s organization. It could be about a leader in the organization, a member or maybe even a client. However, it must be [...]
Creating a Media Advisory
March 3rd, 2010
For my PRCA 3330 and COMM 4333 classes:
As a public relations writer, one of the collateral pieces you are likely to be writing is a media advisory. A media advisory (or media alert) is designed to encourage a reporter to come and cover an event.
Chapter 6 in your Public Relations Writing & Media Techniques textbook [...]
FAQs About Blogs, Spring 2010
March 2nd, 2010
We’re now about halfway through Spring 2010, and I see some students are still struggling with their blogs.
I promise that this blog assignment was not designed as 21st century version of a medieval torture device for you. Writing (and blogging) is a daily part of a PR practitioner’s life; I am helping you prepare for your [...]
Public Relations Research :: The Basics
March 2nd, 2010
In my PR Applications class, we are discussing basics of public relations research this week. Here are the slides I’ll use:
Public Relations Research: The Basics
View more presentations from Barbara Nixon. (tags: public research)
To see some of the notes I used for the presentation, visit SlideShare and download the presentation.
General Feedback on News Releases for PRCA3330
March 1st, 2010
After reviewing all the first news releases in PRCA 3330, I am generally pleased with what I saw, considering it is the first news release you have written. Many of the news releases were spot-on; they were newsworthy and clearly written. You must have remembered what you learned in your Intro to Journalism class!
Here are [...]
Blog Checklist :: February 2010
February 25th, 2010
Wondering if you are on the right track with what I am expecting from your blogs? Here’s a checklist for you based on what should be at your blog by the end of February. I will be evaluating your blogs again (for a grade) at some point in early March. It’s likely that I will [...]
10.5 Ways for PR Students to Get the Most Out of Twitter
February 24th, 2010
In the two years that I’ve been using Twitter, I’ve tried my best to get my PR students using Twitter, too. Most of them dutifully complete their One Week of Twitter assignment, then fade away when it’s no longer a requirement. One week definitely isn’t enough time to “get Twitter,” but the classes I teach [...]
Call for GSU PR Advisory Board Awards Submissions
February 21st, 2010
Are you an outstanding Georgia Southern University public relations student? If so, you might want to submit your name (and accompanying documentation) for one of our annual Public Relations Advisory Board awards.
Nominations/applications are being sought in the following areas:
Public Relations Writing: Submit 3-5 short samples. Samples may include, but are not limited to, news, features, [...]


