Arrive, Survive & Thrive in Prof. Nixon’s Classes :: Spring 2009
January 8th, 2009
An Open Note to All of Prof. Nixon’s Students at Georgia Southern University:
We’re almost off and running in our Spring Semester classes at GSU. This semester, I’m teaching two classes; the classes, with hyperlinks to the syllabi, are listed below:
Public Relations Publications :: PRCA 3339
Introduction to Public Relations :: PRCA 2330
So that we can make [...]
Welcome to PRCA 3339 :: PR Publications, Spring 2009
January 7th, 2009
Welcome to all my students who have enrolled in PRCA 3339: PR Publications, at Georgia Southern University.
Textbook(s)
Morton, L. P. (2006). Strategic publications: Designing for target publics. Greenwood, AR: Best Books Plus.
Recommended but not required: Botello, C., & Reding, E. E. (2007). Design collection revealed: Adobe InDesign CS3, Photoshop CS3 & Illustrator CS3
Clifton Park, NY: Delmar Cengage Learning.
Social Media
Be [...]
Getting Ready for Spring 2009 PRCA 2330
January 4th, 2009
A hearty welcome to all my new students who have enrolled in PRCA 2330: Introduction to Public Relations, at Georgia Southern University.
Textbook(s)
Wilcox, D.L., & Cameron, G.T. (2009). Public relations: Strategies and tactics (9th Ed.). Boston: Allyn & Bacon.
Purchasing the hardcover book is about $90 at Amazon.com,
You can rent the hardcover book for about $50 from Chegg.
Or you can [...]
PRCA 3339 Newsletters in Review
December 12th, 2008
The final project in PRCA 3339 (PR Publications) was a four-page newsletter for a non-profit organization, accompanied by a paper. The newsletter itself was worth 50% of the grade, with the paper worth the remaining 50%. A rubric was provided so that students could know exactly how the assignment would be graded. Though many students [...]
Deep Breath In . . . Long Exhale Out
December 2nd, 2008
Since it hasn’t been so long since I was a student myself, I can definitely relate to the stress involved during finals week. My best advice? Not “take a deep breath.” It’s exhale.
According to the International Breath Institute, “‘Take a deep breath’ can [actually] be very bad advice to someone who is feeling anxious or [...]
Key Learnings for Corporate PR Fall 2008
December 1st, 2008
As our fall semester is winding down in my Corporate PR class at Georgia Southern University, we had a fun way to wrap up the key learnings.
Each student chose a small character (ninja, pirate or rubber ducky) from a basket and named the character. Then they each came up with a word or phrase that [...]
Key Learnings in PR Publications Fall 2008
December 1st, 2008
As our fall semester is winding down in my Public Relations Publications class at Georgia Southern University, we had a fun way to wrap up the key learnings.
Each student chose a small character (ninja, pirate or rubber ducky) from a basket and named the character. Then they each came up with a word or phrase [...]
Key Learnings in Public Speaking Fall 2008
December 1st, 2008
As our fall semester is winding down in my Public Speaking class at Georgia Southern University, we had a fun way to wrap up the key learnings.
Each student chose a small character (ninja, pirate or rubber ducky) from a basket and named the character. Then they each came up with a word or phrase that [...]
Creating Our PRCA 3331 Final Exam
November 30th, 2008
Together, we (the students and I) will create the final exam for the PRCA 3331 class at Georgia Southern. In class on Monday, students will choose which topic areas to write questions about. Each student will write at least five questions total, from at least three different topic areas.
Need some tips on writing multiple choice [...]
FYE 1220’s Southern Adventure
November 18th, 2008
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