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	<title>Comments on: Soon-to-Be PR Grads Get LinkedIn</title>
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	<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/</link>
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		<title>By: Robert Burns, II</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-20335</link>
		<dc:creator>Robert Burns, II</dc:creator>
		<pubDate>Sat, 17 Jul 2010 14:01:22 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-20335</guid>
		<description>Barbara, this is an excellent post. I signed up on Linkedin nearly two years ago in my junior year of college, after my Intro to Advertising teacher harped on its importance for professionals in communications, however, I was skeptical of its uses. Though I found a few friends, my profile stayed pretty bare for months. Until one day this spring, when I read an article on Mashable about the site again, and decided to log back in. I saw it with a new perspective, and sought to build up my profile. 

I can tell you now, it&#039;s been a great decision. Spending some time is one of the most productive uses of Internet time that currently exists for PR and communications professionals. The people I&#039;ve exchanged words with, gotten advice from, and connected with, I probably wouldn&#039;t have been able to meet any other way.

Each time I get a recommendation from a co-worker or associate, my credibility as an experienced goes up, and I make sure to return the favor where appropriate. Answering questions can be an amazing display of expertise, if you choose your questions carefully and are thorough in your responses. All great ways for a new PR grad to truly prove that they can do the job, without emailing in their resume.

And the main reason why Linkedin seems to be an excellent choice: it&#039;s a HUB. Professionals (read: young execs, the businessmen and women of the future, your future bosses, co-workers, clients, etc.) are ALL signing up for the site by the thousands, daily. You don&#039;t want to miss out on the chance to connect with the people who will have an impact on your career.

Again, great article, Barbara. Just thought I&#039;d add my two cents.


Robert A. Burns, II - Public Relations &amp; New Media Specialist 

www.RobertBurns.com &#124;&#124; www.linkedin.com/in/RobertBurnsII</description>
		<content:encoded><![CDATA[<p>Barbara, this is an excellent post. I signed up on Linkedin nearly two years ago in my junior year of college, after my Intro to Advertising teacher harped on its importance for professionals in communications, however, I was skeptical of its uses. Though I found a few friends, my profile stayed pretty bare for months. Until one day this spring, when I read an article on Mashable about the site again, and decided to log back in. I saw it with a new perspective, and sought to build up my profile. </p>
<p>I can tell you now, it&#8217;s been a great decision. Spending some time is one of the most productive uses of Internet time that currently exists for PR and communications professionals. The people I&#8217;ve exchanged words with, gotten advice from, and connected with, I probably wouldn&#8217;t have been able to meet any other way.</p>
<p>Each time I get a recommendation from a co-worker or associate, my credibility as an experienced goes up, and I make sure to return the favor where appropriate. Answering questions can be an amazing display of expertise, if you choose your questions carefully and are thorough in your responses. All great ways for a new PR grad to truly prove that they can do the job, without emailing in their resume.</p>
<p>And the main reason why Linkedin seems to be an excellent choice: it&#8217;s a HUB. Professionals (read: young execs, the businessmen and women of the future, your future bosses, co-workers, clients, etc.) are ALL signing up for the site by the thousands, daily. You don&#8217;t want to miss out on the chance to connect with the people who will have an impact on your career.</p>
<p>Again, great article, Barbara. Just thought I&#8217;d add my two cents.</p>
<p>Robert A. Burns, II &#8211; Public Relations &amp; New Media Specialist </p>
<p><a href="http://www.RobertBurns.com" rel="nofollow">http://www.RobertBurns.com</a> || <a href="http://www.linkedin.com/in/RobertBurnsII" rel="nofollow">http://www.linkedin.com/in/RobertBurnsII</a></p>
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		<title>By: Public Relations Matters &#187; Blog Archive &#187; Use Technology to Land Your Next Job</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-16682</link>
		<dc:creator>Public Relations Matters &#187; Blog Archive &#187; Use Technology to Land Your Next Job</dc:creator>
		<pubDate>Wed, 17 Mar 2010 20:43:09 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-16682</guid>
		<description>[...] &#8212; here&#8217;s a link to a blog post I wrote earlier this year about using LinkedIn in the job search. The post was aimed at college [...]</description>
		<content:encoded><![CDATA[<p>[...] &#8212; here&#8217;s a link to a blog post I wrote earlier this year about using LinkedIn in the job search. The post was aimed at college [...]</p>
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		<title>By: Tweets that mention Public Relations Matters » Blog Archive » Soon-to-Be PR Grads Get LinkedIn -- Topsy.com</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-15838</link>
		<dc:creator>Tweets that mention Public Relations Matters » Blog Archive » Soon-to-Be PR Grads Get LinkedIn -- Topsy.com</dc:creator>
		<pubDate>Sun, 07 Feb 2010 14:19:02 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-15838</guid>
		<description>[...] This post was mentioned on Twitter by Barbara B. Nixon, Barbara B. Nixon, ValerieSimon, Kellye Crane, DR4WARD and others. DR4WARD said: Are you on LinkedIn? Soon-to-Be PR Grads Get LinkedIn http://bit.ly/daG6v5 via @BarbaraNixon #mktg425 #mktg441 [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Barbara B. Nixon, Barbara B. Nixon, ValerieSimon, Kellye Crane, DR4WARD and others. DR4WARD said: Are you on LinkedIn? Soon-to-Be PR Grads Get LinkedIn <a href="http://bit.ly/daG6v5" rel="nofollow">http://bit.ly/daG6v5</a> via @BarbaraNixon #mktg425 #mktg441 [...]</p>
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		<title>By: Jack Leblond</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-15795</link>
		<dc:creator>Jack Leblond</dc:creator>
		<pubDate>Thu, 04 Feb 2010 18:24:23 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-15795</guid>
		<description>I&#039;ve used LinkedIn to conduct research both in and outside of my industry, if you&#039;ve got a question you want expert answers to, post it there.  Of course, you may get a lot more than you bargained for.

As for people I have &quot;connections&quot; with, I only seek or allow people I would be willing to recommend to a potential employer.  Just because we swapped cards at a trade show, or you follow me on twitter is not enough.

Defiantly do not connect your twitter stream to your bio. Not because it *might* have something you don&#039;t want them to see (more on that in a minute), but because twitter is not a reference, it&#039;s a conversation.

Barbara mentioned not to connect Twitter to LinkedIn because you *might* have something in your stream that you wouldn&#039;t want a potential employer to see.  I&#039;ve got news for you - a recent study showed that more than 60% of HR professional conduct web searches on candidates before making conducting interviews.  A better rule might be; if there is something you wouldn&#039;t want you mother, father, spouse, boss - anyone to see...don&#039;t put it on the internet.

If you haven&#039;t yet (I bet you have) Google yourself to see just what a potential employer will see.  You might be surprised.  It&#039;s never too soon to think about reputation management.</description>
		<content:encoded><![CDATA[<p>I&#8217;ve used LinkedIn to conduct research both in and outside of my industry, if you&#8217;ve got a question you want expert answers to, post it there.  Of course, you may get a lot more than you bargained for.</p>
<p>As for people I have &#8220;connections&#8221; with, I only seek or allow people I would be willing to recommend to a potential employer.  Just because we swapped cards at a trade show, or you follow me on twitter is not enough.</p>
<p>Defiantly do not connect your twitter stream to your bio. Not because it *might* have something you don&#8217;t want them to see (more on that in a minute), but because twitter is not a reference, it&#8217;s a conversation.</p>
<p>Barbara mentioned not to connect Twitter to LinkedIn because you *might* have something in your stream that you wouldn&#8217;t want a potential employer to see.  I&#8217;ve got news for you &#8211; a recent study showed that more than 60% of HR professional conduct web searches on candidates before making conducting interviews.  A better rule might be; if there is something you wouldn&#8217;t want you mother, father, spouse, boss &#8211; anyone to see&#8230;don&#8217;t put it on the internet.</p>
<p>If you haven&#8217;t yet (I bet you have) Google yourself to see just what a potential employer will see.  You might be surprised.  It&#8217;s never too soon to think about reputation management.</p>
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		<title>By: Claire Celsi</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-15791</link>
		<dc:creator>Claire Celsi</dc:creator>
		<pubDate>Thu, 04 Feb 2010 15:43:59 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-15791</guid>
		<description>I like the feature on LinkedIn that allows you to update your &quot;status&quot; from Twitter. LinkedIn is only valuable (in my opinion) if you stay on someone&#039;s active radar. So once a week or so, when you&#039;re tweeting, include the hashtag #in and your tweet will automatically update your LinkedIn status, and therefore land in the &quot;status updates&quot; email that your LinkedIn connections read every week. That way, your name is out there a lot more often.

Love your blog, Barbara. You&#039;re my inspiration! Claire</description>
		<content:encoded><![CDATA[<p>I like the feature on LinkedIn that allows you to update your &#8220;status&#8221; from Twitter. LinkedIn is only valuable (in my opinion) if you stay on someone&#8217;s active radar. So once a week or so, when you&#8217;re tweeting, include the hashtag #in and your tweet will automatically update your LinkedIn status, and therefore land in the &#8220;status updates&#8221; email that your LinkedIn connections read every week. That way, your name is out there a lot more often.</p>
<p>Love your blog, Barbara. You&#8217;re my inspiration! Claire</p>
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		<title>By: Valerie Simon</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-15790</link>
		<dc:creator>Valerie Simon</dc:creator>
		<pubDate>Thu, 04 Feb 2010 14:41:09 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-15790</guid>
		<description>Great post Barbara... LinkedIn is an extremely valuable tool for building new relationships and staying in touch with your network. I&#039;d encourage studednts to join industry related groups (there is a maximum of 50). Once you are a member of a group, you can send a private message to any other members of the groups. Use LinkedIn to learn more about those you meet on Twitter and through &quot;Real Life&quot; networking events. As your students begin their job search, I would highly recommend they use the advanced search feature to find those who work for organizations they want to work about at. Follow them on Twitter, watch their LI status updates... find reasons to begin building new relationships! I only invite those that I have gotten to know to connect, but LinkedIn can provide a great way to help me find those people I want to get to know... and a means to get to know them!</description>
		<content:encoded><![CDATA[<p>Great post Barbara&#8230; LinkedIn is an extremely valuable tool for building new relationships and staying in touch with your network. I&#8217;d encourage studednts to join industry related groups (there is a maximum of 50). Once you are a member of a group, you can send a private message to any other members of the groups. Use LinkedIn to learn more about those you meet on Twitter and through &#8220;Real Life&#8221; networking events. As your students begin their job search, I would highly recommend they use the advanced search feature to find those who work for organizations they want to work about at. Follow them on Twitter, watch their LI status updates&#8230; find reasons to begin building new relationships! I only invite those that I have gotten to know to connect, but LinkedIn can provide a great way to help me find those people I want to get to know&#8230; and a means to get to know them!</p>
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		<title>By: Where The HECK Have I Been? Saying Good-Bye To Social Media Clients &#124; socialmarketingexpert &#124; social media marketing &#124; Social Marketing Strategies from Social Marketing Expert Wayne Clayton &#124; Social Marketing &#124; Web 2.0 Tactics</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-15732</link>
		<dc:creator>Where The HECK Have I Been? Saying Good-Bye To Social Media Clients &#124; socialmarketingexpert &#124; social media marketing &#124; Social Marketing Strategies from Social Marketing Expert Wayne Clayton &#124; Social Marketing &#124; Web 2.0 Tactics</dc:creator>
		<pubDate>Wed, 03 Feb 2010 04:17:51 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-15732</guid>
		<description>[...] Public Relations Matters » Blog Archive » Soon-to-Be PR Grads Get &#8230; [...]</description>
		<content:encoded><![CDATA[<p>[...] Public Relations Matters » Blog Archive » Soon-to-Be PR Grads Get &#8230; [...]</p>
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		<title>By: uberVU - social comments</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-15712</link>
		<dc:creator>uberVU - social comments</dc:creator>
		<pubDate>Tue, 02 Feb 2010 17:20:25 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-15712</guid>
		<description>&lt;strong&gt;Social comments and analytics for this post...&lt;/strong&gt;

This post was mentioned on Twitter by PRStarbase: PR Matters: Soon-to-Be PR Grads Get LinkedIn...http://bit.ly/daG6v5...</description>
		<content:encoded><![CDATA[<p><strong>Social comments and analytics for this post&#8230;</strong></p>
<p>This post was mentioned on Twitter by PRStarbase: PR Matters: Soon-to-Be PR Grads Get LinkedIn&#8230;http://bit.ly/daG6v5&#8230;</p>
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		<title>By: 7thSen.se LinkedIn (TBlinkedin) « Public Relations Matters &#187; Blog Archive &#187; Soon-to-Be... « Chat Catcher</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-15709</link>
		<dc:creator>7thSen.se LinkedIn (TBlinkedin) « Public Relations Matters &#187; Blog Archive &#187; Soon-to-Be... « Chat Catcher</dc:creator>
		<pubDate>Tue, 02 Feb 2010 15:37:55 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-15709</guid>
		<description>[...]         Very true! RT @BarbaraNixon: [Blog]: Soon-to-Be PR Grads Get LinkedIn [link to post] #prentry (via [...]</description>
		<content:encoded><![CDATA[<p>[...]         Very true! RT @BarbaraNixon: [Blog]: Soon-to-Be PR Grads Get LinkedIn [link to post] #prentry (via [...]</p>
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		<title>By: Kellye Crane (KellyeCrane) « Public Relations Matters &#187; Blog Archive &#187; Soon-to-Be... « Chat Catcher</title>
		<link>http://publicrelationsmatters.com/2010/02/01/soon-to-be-pr-grads-get-linkedin/comment-page-1/#comment-15708</link>
		<dc:creator>Kellye Crane (KellyeCrane) « Public Relations Matters &#187; Blog Archive &#187; Soon-to-Be... « Chat Catcher</dc:creator>
		<pubDate>Tue, 02 Feb 2010 15:36:56 +0000</pubDate>
		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1415#comment-15708</guid>
		<description>[...]         Very true! RT @BarbaraNixon: [Blog]: Soon-to-Be PR Grads Get LinkedIn [link to post] [...]</description>
		<content:encoded><![CDATA[<p>[...]         Very true! RT @BarbaraNixon: [Blog]: Soon-to-Be PR Grads Get LinkedIn [link to post] [...]</p>
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