[Updated from a blog post from April 2009]
In the public relations courses that I’ve taught over the years, it seems as though one of the biggest struggles for the students is writing using Associated Press style.
Why is learning AP style so important? PR practitioner Sandra Hernandez offers this:
PR writers really need to know the things [...]

Tonight on Twitter, I saw a tweet from Milton Ramirez that pointed me to this presentation by Arun Basil Lal. Arun has some great tips here on writing good blog posts. The most useful information specifically about writing starts on slide 11.
It’s worth reading. Soon.
How To Write An Awesome Blog Post
View more presentations from Arun [...]

For students in my PRCA 3030, PRCA 3330, COMM 2322 and COMM 4333 classes.
NOTE: The Topics of the Week need to be at least 300 words each, not 250 as I inadvertently mentioned in the video.

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COMM 2322 Students Only
Our One Week of Twitter assignment begins on Thursday, January 28, and will end at midnight on February 4. Your blog post about this experience is due before class on February 9. It will count as your Topic of the Week for Week Five.
Setting Up Your Twitter Account

Go to Twitter. Click Get [...]

A few years ago, I created much of content that is used in WinWay Resume, software that is required in PR Practicum. In this short video, I share how to find the job search advice that the software offers.

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Though I do agree that there’s no such thing as a “dumb question,” I feel the need to briefly get up on my soapbox this morning. I promise I won’t be up there too long.
Students this semester, especially but not exclusively those in my online classes, are asking questions. That’s a good thing. It means [...]

Blogging is like gardening. Though it may be easy to start a blog, you must nurture (“feed” and “water”) it often for it to flourish. (Many thanks to Michael Willits for help with the analogy!)
If you are in one of my public relations classes this semester, please complete the appropriate checklist to see if your [...]

Take about an hour and watch “Twitter for Business,” a webinar led by Laura Fitton (author of Twitter for Dummies.) This webinar is part of Hubspot’s Inbound Marketing University, a series of 16 talks by people prominent in the social media space.
The slides from the presentation are below, in case you want to see them [...]

If you are a student in one of my classes this semester, please let me know your Twitter username using the form below. Fill this out even if you know that I am already following you. Loading…

Want to see what my PRCA 3330 (PR Writing) students at Georgia Southern University are blogging? They’ve been assigned to create & maintain a blog using these guidelines. Most of them just started with their blogs this week; content will be added throughout the semester, so if there’s not much there yet, just wait . [...]