Does research really matter?

August 17th, 2009 by Barbara Nixon

This semester, I am teaching PR Research (PRCA 4330 at Georgia Southern University) for the first time. Here’s a short video from Phil Gomes from Edelman Digital on the importance of research in public relations. (NOTE: You must be a member of PROpenMic to view this video clip. Registration is easy and free.)

Find more videos like this on PROpenMic

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Posted in Nixon's Classes, PRCA 4330 | 3 comments

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3 comments on this post.

1. Barbara B. Nixon (barbaranixon) « Public Relations Matters » Blog Archive » Does resea... « Chat Catcher:

   August 17th, 2009 at 3:44 pm

   [...] 2009-08-17T12:43:40  [Blog]: Does research really matter? [link to post] [...]

2. Barbara B. Nixon (barbaranixon) « Public Relations Matters » Blog Archive » Does resea... « Chat Catcher:

   August 17th, 2009 at 4:34 pm

   [...] 2009-08-17T13:33:53  New Blog Post: Does research really matter? [link to post] [...]

3. Shonali Burke (shonali) « Public Relations Matters » Blog Archive » Does resea... « Chat Catcher:

   August 17th, 2009 at 5:33 pm

   [...] 2009-08-17T14:33:09  RT @BarbaraNixon: New Blog Post: Does research really matter? [link to post] [...]

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