PRCA 2330 Top Tens
April 14th, 2009
For your final (as in culminating, not exam) blog post in PRCA 2330, create a top ten list of things you learned in Introduction to Public Relations. Be very specific.
For example:
Good: I’ll need to learn Associated Press Style to write news releases that will get published.
Not so good: How to write a news release
Awful: News [...]
Listening to Volunteers: Best Practices for Leaders
April 14th, 2009
How can a nonprofit organization survive without its volunteers? They can’t. It’s critical that we listen to our volunteers.
At both the International Listening Association and the Southern States Communication Association, I shared several best practices on listening to volunteers. The ILA session was recorded live; the audio from that session accompanies the slides in this [...]
A Domino’s PR Disaster in the Making?
April 14th, 2009
UPDATE: Since I originally posted this, I’ve learned that Domino’s is taking steps to fire the two employees in the video.
AUDIO UPDATE: Neville Hobson posted this concise audio about the fiasco:
It was a relatively calm morning, both in my home and in the Twittersphere. And then I saw this message from Adam Cohen:
As a former [...]


