Public Relations Matters

My goal is to help connect brands with their key customers in meaningful ways. That includes using traditional and non-traditional PR strategies and, when available, integrating PR efforts with offline advertising and digital campaigns to present clear, c

A room for students in Prof. Barbara Nixon’s FYE 1220 class at Georgia Southern University

Public Relations Matters is a blog published occasionally by Barbara B. Nixon, Ph.D. (ABD). Topics you’ll find here include public relations and public communication.